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Case Study 7: Hypertext and learning styles: optimising the effectiveness of training software

Principle researcher

David Ellis, Nigel Ford, Frances Wood, Dave Clark and Geoff Smith

Contact details

Sheffield University Department of Information Studies

Western Bank,

Sheffield, S10 2TN

Dates

1992-1995

Description

Training can be an expensive commodity. Reducing the time needed for training and increasing its effectiveness and durability are thus important aspects in the development of software destined for Open Learning applications. The advent of the Single European Market in 1992 led to fundamental changes in the law and practices relating to commercial and industrial operations. Both managers and staff had to learn quickly in order to assimilate these changes. There is evidence that training can be more effective when it is matched to learners' individual styles and strategies for processing information. Many traditional teaching methods do not effectively match the presentation of information with specific learning needs.

Because of the lack of enabling technology, it has not previously been practical to implement the matching of cognitive and behavioural aspects of learning styles with teaching approaches and learning resource development. However, matching teaching with learning styles and strategies has become much easier with the advent of an enabling technology known as Hypertext.

Hypertext was designed to be utilised in the production of learning packages which would reduce training time and increase the durability and quality of training. The ultimate aim of hypertext was to make technology-based training more cost-effective. Hypertext has exciting potential for developing training approaches and materials likely to achieve significant improvements in the quality of training. This project sought to exploit the contribution which this technology could make to developing training packages geared closely to trainees' own individual styles and strategies.

(from the project summary, Ellis et al, 1995)

References

Ellis, D, Ford, N, Wood, F, Clarke, D Smith G, and Alan Griffiths. (1995) Hypertext and learning styles: Optimising the effectiveness of training software, Report OL148 for the Department for Education and Employment. Sheffield University Department of Information Studies. (available from Keith May Consulting)