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  <title>Design for learning</title>
  <link>http://www.naec.org.uk</link>

  <description>
    
      Many authors have attempted to make resources for others to benefit from the experience of designing learning materials. Some have been specific to technologies and time-bound, others rise above to lay down concepts and rules-of-thumb which endure
    
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            <syn:updateBase>2008-07-09T06:10:55Z</syn:updateBase>
        

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  <item rdf:about="http://www.naec.org.uk/stories/susan-markles-good-frames-and-bad">
    <title>Susan Markle's 'Good Frames and Bad'</title>
    <link>http://www.naec.org.uk/stories/susan-markles-good-frames-and-bad</link>
    <description>A systematic approach for designing learning material from the 1960s, but with relevance today</description>
    <content:encoded xmlns:content="http://purl.org/rss/1.0/modules/content/"><![CDATA[
<p>One of the best and most helpful books for designers of didactic
e-learning is Susan Markle’s 'Good Frames and Bad'. This sets out a
comprehensive grammar of screen (sometimes called frames) covering the
basic elements and operations, systematic approaches to design, and how
to adapt material to learners successes and difficulties. This book is
a classic and should be on the bookshelf of everyone concerned with
technology based education and training.</p>
<p>However, you may find it hard to come by because it was written in the
late 1960s and the second and last edition was published by Wiley in
1971. It is now long out of print although you can find some copies on
the second-hand market (copies from the USA are much cheaper than those
from Europe!)
Good Frames and Bad was written in the era of programmed learning where
the medium was print (the book itself takes the form of a programmed
text) or teaching machines.</p>
<h3>Lessons learnt<br /></h3>
<p>The key point is that its contents are as
relevant now as they were then. But over the past 35 years we have lost
the knowledge and competence to write materials that are as effective
as those set out in the book. Technology and brilliant graphics has
displaced effective learning as our goal for learning materials.</p>
<p>Susan Meyer Markle has now long retired as Professor and Head of
Programmed Instruction at the University of Illinois Chicago, and is
now a leading light in the Chicago jazz community.
There is an opportunity here for someone to bring Susan’s book up to
date by setting it in an e-learning context. Both she and the
publishers have indicated that they would consider a well thought-out
proposal. If you are interested in pursuing the idea, then contact
me, Nick Rushby at nick.rushby@conation-technologies.co.uk.</p>
]]></content:encoded>
    <dc:publisher>No publisher</dc:publisher>
    <dc:creator>Nick Rushby</dc:creator>
    <dc:rights></dc:rights>
    
      <dc:subject>design for learning</dc:subject>
    
    
      <dc:subject>story</dc:subject>
    
    <dc:date>2008-07-15T16:45:00Z</dc:date>
    <dc:type>Page</dc:type>
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